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DO YOU REPRESENT. . . A CHURCH? | A REGIONAL AGENCY? | A NATIONAL AGENCY?

FROM US LIFESTYLES GROUP 6: ETHNIC AND URBAN DIVERSITY
42 Laboring Rural Diversity
This segment is primarily non-urban and is a near balance between white and black families. There is an above average number of children under age 18, and below average numbers of young and middle-age adults. Median household income is below the national average, as are property values. Almost a fourth of all housing units are mobile homes, the highest number of any segment. More than half of the households in this segment watch Saturday early-evening television.
Strong faith involvement and belief in God are well above average, as is the number of individuals who have become more involved with their faith in the past ten years. Significantly more than the average believe that the changing racial/ethnic face of America is a threat to our national heritage.
Religious affiliations highest above average are Baptist (ranks number one), Holiness, Adventist, Jehovah’s Witness and Methodist.
The primary concerns of this group are Finding a Good Church (ranks number two of all segments), Finding Spiritual Teaching, Problems in Schools, Abusive Relationships, Educational Objectives and Alcohol/Drug Abuse.
This segment is above average in contributions to religious organizations and educational institutions, below average in contributions to charities.
Asked to identify programs and characteristics they would prefer in a church, these households are more likely to indicate Bible Study and Prayer Groups (ranks number one), Church-Sponsored Day School, Adult Theological Discussion Groups, Somber/Serious Architecture and Focus on Personal Spiritual Development.